Archive | Creating Great Content RSS feed for this section

Tips for Building SEO Value

Search Engine Optimization (SEO) refers to the process of increasing the volume and/or quality of visitors to your web site based on the natural or “organic” value of the content on your site. Ideally, you want to be listed on the first page of search results in order to attract the most visitors to your [...]

Read full story Comments { 0 }

Web Design – Business & Technical Roles

You typically expect to get more comfortable with a topic after investing a fair amount of time learning a new topic or practicing a new skill. The challenge is determining… When/where to invest your time and when  to delegate? For several years I’ve tried to do it all. After developing the My HandymanNH website, I’ve [...]

Read full story Comments { 0 }

About You – What People Want to Know

Getting to know you, getting to know all about you. Getting to like you, getting to hope you like me. In the King and I, Anna tells her new students how she wants to get to know them. Our lives are full of relationships with those we’re related to by birth, by where we live, [...]

Read full story Comments { 0 }

Picasa, Google's Photo Management Tool

Maybe you don’t like to write? Maybe you enjoy taking pictures and believe they tell your story better? There’s a reason they say … a picture is worth a thousand words. Once you’ve learned to take your camera everywhere (that’s how you know a real blogger), you’ll quickly learn you need a system for managing [...]

Read full story Comments { 0 }

Branding and Colors

As children we all had a favorite color  (mine was blue, then green). We picked certain clothing because of the color, maybe we painted our bedroom that color and sometimes we were lucky and could buy a car that was the perfect color. When picking colors for your company logo, this color will influence every [...]

Read full story Comments { 0 }

**Writing Tips: How Many Words?

So many people say they can’t write. What does that really mean? If you started a discussion, they would probably talk comfortably for 20 minutes, some more than an hour (stop laughing now). Everyone is different.  Some people like to read, others would rather watch a movie and still others might enjoy good music while [...]

Read full story Comments { 0 }

Customer Testimonials Tell Your Story

One of the most effective marketing tools is customer testimonials like: In addition to doing the work, our handyman explained why the damage to the deck occurred and what the necessary repairs were. He also explained how we could prevent the same problem from recurring. At the same time, our handyman pointed out other areas [...]

Read full story Comments { 0 }

Who Are You Talking About: You or Your Customer?

Noone realizes how difficult it is to create a web site until they’ve done it. We focus on the technical challenges, finding the right web designer and then most business owners struggle with content. Content is the story … about the business and the people behind the business. I’ve often explained that successful web sites [...]

Read full story Comments { 0 }

Facebook: Tips to Getting Started

Blogging is perfect for sharing even small tidbits of information. When you realize you’re doing this with a friend by writing a long email, or talking forever on the phone … it’s time to blog. In fact, I use blogging to take notes at a seminar, to collect and sort out information or put my [...]

Read full story Comments { 0 }

Write Your Way to Success

The following article by Adrienne Moch was published at WomensMedia.com. It does such a nice job of demystifying the task of writing for business, that I wanted to share it here. Could you be writing your way out of business? It’s a possibility…if you lack the ability to communicate well in your written marketing materials, [...]

Read full story Comments { 0 }
SEO Powered By SEOPressor